Beth shares what sets Aspire apart:
I love this question because what I hear 99% of agencies say is: “Great customer service/ personalized services” or “we have dozens of insurance companies to shop.” Here is the thing, if everyone is saying the same thing sets themselves apart, it’s not a differentiator anymore.
One thing I think sets Aspire apart is CULTURE. The importance of culture is one of the reasons that Aspire was even started! I had been in unhealthy agency cultures for 13 years and was ready to start something fresh and new – an agency that does not look like others where my team was my focal point, and my team’s focal point is our clients.
Important aspects of a culture I set out to create were freedom, I wanted my team to have flexibility, we started out with unlimited vacation in 2014! I wanted my team to feel empowered, I wanted to see them make decisions on their own, I have no desire to micromanage, no one wins with micromanagement, and growth is stifled in these environments. I wanted relationships to be healthy, in many agencies there is tension between sales and operations, one of our core values is team, and we have managed to keep a cohesive team that values both sales and operations as vital to all of our success. Lastly, I wanted the leadership to feel different. If you know anything about me, you know I am passionate about modern-day leadership. I wanted to create an organization that prioritized our people, so no more top-down leadership.
When an organization is healthy, it shows, like a person…it has a glow about it from the inside out…that is Aspire.